Social Lessons Learned from iPhone Launch
WHEN: Watch Now
DURATION: 30 Min
The results are in -- iPhone 6 is the most successful phone launch in history. Social media has been at the core of driving the excitement around product launch, spreading the word about #BendGate, and helping carriers address key customer concerns. This webinar will discuss the iPhone 6 campaign and offer practical tips on:
- Tracking social campaign performance
- Managing a crisis
- Winning loyal customers with social care

Anna Startseva
Product Marketing Manager, NetBase

Marketing Manager, NetBase