WHEN: Watch Now

DURATION: 30 Min

The results are in -- iPhone 6 is the most successful phone launch in history. Social media has been at the core of driving the excitement around product launch, spreading the word about #BendGate, and helping carriers address key customer concerns. This webinar will discuss the iPhone 6 campaign and offer practical tips on:

• Tracking social campaign performance
• Managing a crisis
• Winning loyal customers with social care