How Leading Brands Approach Social Data Globally

WHEN: Watch Now


The influence of social is pervasive within organizations, but many still treat it as an isolated departmental or local initiative. Discover the challenges and opportunities of global social media and the criteria required to achieve social data intelligence maturity.

Join us to learn:

  • How leading organizations are taking a holistic approach to social data
  • How to prioritize social media metrics to make them truly actionable
  • The four maturity levels of the social data organization, and how to reach them

Susan Etlinger
Industry Analyst, Altimeter Group