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The airline industry has always had unique challenges when it comes to customer experience. In addition to lack of control over many variables like weather and the price of fuel, consumer opinion is swayed by everything from plane crashes to who sat next to them on their last flight. Consumers share passionately and prolifically about their experiences online, where it’s easy to pile on when things are negative. Many airlines find themselves regrettably in the spotlight, and not all handle the situation well. But careful management of consumer experience (CX) can work wonders in protecting and growing airline brands.
In this comprehensive report, understand how CX Analytics are vital to addressing airline customer satisfaction and brand perceptions. Learn 25 secrets for how to apply CX Analytics to customer service, branding, crisis management, competitive analysis, and overall customer experience.