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Social analytics solutions are an investment that pays off tremendously in enriching your marketing, responding to your customers, and measuring your brand success. But not everyone understands the full opportunity social analytics presents, how to maximize their use and justify the expenditure. In this comprehensive report, learn:
- Why brands need social analytics to remain competitive
- How to create a compelling business case for social analytics
- Going deep beyond ‘likes, comments and shares’ to measure ROI
- Case studies across a number of industries that demonstrate ROI in action