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There’s still a lot that even top brands don’t understand when it comes to fostering loyalty among modern consumers. And it starts with the tools they’re using, and the technologies – like Artificial Intelligence (AI) Analytics – they’re neglecting to use.

This report explores those gaps in depth and offers solutions, including:

• Where current online advertising for CPG & Retail brands falls short, and how to make it better
• What are the applicable AI technologies and what purpose does each serve
• How to use AI analytics to understand and engage CPG & Retail target audiences
• How to use AI analytics to create strategies that move beyond engagement to conversions
• How to review and measure analytics results via dashboards
• Examples of brands succeeding with AI Analytics