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Social analytics provides a whole new dimension of consumer insights, category trends, and competitive intelligence. And while most organizations recognize the importance of social to improve many functional areas of business, 81% of executives surveyed don’t feel that their company is leveraging the power of social to its full potential.

This executive guide provides a roadmap for maximizing the value of your social analytics strategy to drive value for your business.

Download The Complete Guide to Social Analytics for Brands and Agencies and learn the following key takeaways:

  • Strategies for effective social analytics and brand insights
  • The importance of sentiment and passion to increase brand advocacy
  • Using competitive intelligence and category insights to identify opportunities for innovation and growth
  • Maximizing revenue through real-time campaign feedback
  • Tips for mitigating risk and protecting brand reputation

Cost: Free
Pages: 12