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Learn from the conversations and dialogue of top brand social marketers captured during the CMO Council Dinner events in New York and Los Angeles as they take on such issues as tying social to the bottom line, what insights can move the needle, and how you can open new routes to revenue through the social channel.
Get a summary of the themes and best practices discussed by downloading the CMO Council's Brief, Real Insight: Real Time—Marketing’s Social Evolution, and discover how to:
- Change the social conversation
- Trust in the voice of the customer
- Make every engagement a dialogue