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The dynamically transforming MENA fashion market—a region encompassing about 20 countries—enjoys a sophisticated retail environment with a reputation for the world’s grandest megamalls. Historically active buyers of Western fashion, for several years the region has been experiencing a bit of an inverse trend, or in the least, a new positioning of significant fashion labels, couture and ready-to-wear—a proliferation of organic creative fashion talent who are increasingly gaining traction in Western markets alongside their established European counterparts.

In this industry outlook report, learn about MENA fashion industry trends, forecast for the future, social conversation, sentiment drivers, and much more.